Scientific Information Research
Keywords
irrational online comments, dual-system theory, online disinhibition,the spiral of silence,aggressive com‐ ments,cognitive-emotional preoccupation,cognitive-behavioral control
Abstract
[Purpose/significance]To explore the internal formation mechanism of unplanned irrational online comments is of great significance to promote the governance of cyberspace and the control of user behavior. [Method/ process] Based on the dual-system theory, the study constructed a model for the formation mechanism of irrational online com‐ ments, and revealed how online disinhibition and the spiral of silence affect individual internal states to stimulate irra‐ tional comments through empirical analysis. [Result / conclusion]Research reveals that: compared to mild irrational comments, aggressive irrational comments are more likely to be unplanned behaviors, the cognitive-emotional preoc‐ cupation with online comments is the main driving factor for irrational online comments, while the cognitive-behavior‐ al control over online comments plays a partial inhibitory role, online disinhibition intensifies cognitive-emotional pre‐ occupation and weakens cognitive-behavioral control, while the spiral of silence simultaneously strengthens cogni‐ tive-emotional preoccupation and cognitive-behavioral control, online disinhibition and the spiral of silence positive‐ ly affect irrational online comments through the mediating role of cognitive-emotional preoccupation, cognitive-behav‐ ioral control serves as a mediating factor in the impact of online disinhibition on aggressive irrational comments.
Digital Object Identifier (DOI)
10.19809/j.cnki.kjqbyj.2025.03.004
Recommended Citation
WANG, Xuefen; GUO, LEI; CHANG, Liyan; and JIANG, Zejiao
(2025)
"The Formation Mechanism of Irrational Online Comments from the
Perspective of Dual Systems Theory,"
Scientific Information Research: Vol. 7:
Iss.
3, Article 4.
DOI: 10.19809/j.cnki.kjqbyj.2025.03.004
Available at:
https://eng.kjqbyj.com/journal/vol7/iss3/4